Instreamatic Partners with Triton Digital to Accelerate Voice-Driven Audio Advertising

Instreamatic, the voice dialogue marketing platform that allows media companies and advertisers to measure, manage, and monetize audio content by utilizing interactive voice AI technology, announced a partnership with Triton Digital®, the global technology and services leader to the digital audio and podcast industry.

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The Innovation Toolkit: An Iterative Framework for Agile Research

Iterative research allows brands to make better products and better business decisions by implementing consumer data into each stage of development. Brands who leverage iterative research principles in their product development process have a success rate up to 6x higher than their competition.

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Ease-of-Use Enters the Enterprise: HubSpot Adds Powerful New Features to Marketing Hub Enterprise

With powerful and easy-to-use new features, Marketing Hub Enterprise allows growing companies to deliver sophisticated marketing without the usability challenges associated with legacy enterprise systems
HubSpot, a leading growth platform, revealed a set of new features in Marketing Hub Enterprise, giving growing companies something scarcely available in today’s market: powerful enterprise marke

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Tremor International Acquires News Corp’s Unruly

Deal Benefits Tremor International, News Corp; Allows for Global Scale
Tremor International Ltd, a global leader in video advertising technologies, announces that it has reached an agreement with News Corp, a global diversified media and information services company, to acquire Unruly, News Corp’s programmatic video marketplace.

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Five9 Sees Market Success in New Joint Offering with Zoom

Jointly Developed Solution Allows Seamless Call Routing Between Zoom Phone and the five9 Intelligent Cloud Contact Center Bringing Customers the Benefits of a Fully Integrated UC and CCaaS World
Five9, Inc., the leading provider of the Intelligent Cloud Contact Center, announced the deployment of a joint customer based on its partnership with Zoom Video Communications, Inc.

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ironSource Launches New App for Developers to Monitor Ad Campaigns

IronSource, the mobile monetisation and marketing company, has just launched a brand new app that allows developers to use the company’s growth solutions and get an instant overview of their revenue and campaign performance.
The app offers updates on performance in real-time. It includes insights on ad monetisation and user acquisition.

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Give me five

Give me five is an open source Chrome extension that allows you to recommend the content you push to Lateral based on the content of the page you’re currently visiting. It’s the same code base that the NewsBot Chrome extension is built upon. The screencast shows the extension in action:
You can find the source code to Give me five on GitHub.

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Making Sense of the Wild World of Hadoop PART II: Clustering

In my last blog I introduced us to Hadoop, which allows companies to process, store and analyze Petabytes, Exabytes and even Yottabytes worth of data. And not just the kind of data you’d find on a spreadsheet–Hadoop can handle a wide variety of data (some would say just about any kind of data).

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Interactive visualizations with R – a minireview

Interactive visualization allows deeper exploration of data than static plots. Javascript libraries such as d3 have made possible wonderful new ways to show data. Luckily the R community has been active in developing R interfaces to some popular javascript libraries to enable R users to create interactive visualizations without knowing any javascript.

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Neural Nets with Caffe Utilizing the GPU

Caffe is an open-source deep learning framework originally created by Yangqing Jia which allows you to leverage your GPU for training neural networks. As opposed to other deep learning frameworks like Theano or Torch you don’t have to program the algorithms yourself; instead you specify your network by means of configuration files.

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The 4 Pillars of Data Democratization

Data democratization allows end-users to assess data in a digital format without requiring help (typically from IT).  The culture of a company and how its employees think are driven by people who are quite passionate about data. Today, Data democratization can be a game-changer because it makes it easier, faster, and simpler for employees to access the insights they require.

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4 Pillars of Data Democratization

Data democratization allows end-users to assess data in a digital format without requiring help (typically from IT).  The culture of a company and how its employees think are driven by people who are quite passionate about data. Today, Data democratization can be a game-changer because it makes it easier, faster, and simpler for employees to access the insights they require.

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