How Mobile Friendly Email Marketing Campaigns Can Increase Patient Engagement Rates

Email has been one of the most common advertising tools for decades and has only evolved over time. For companies that focus on clinical trial recruitment, it’s imperative that email plays a pivotal role in long-term advertising. When highly-optimized campaigns are built, patient engagement is likely to increase.

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Millennials vs. Gen Z: Why Marketers Need to Know the Difference

In recent years, there’s been a common misconception that Gen Z and millennials are essentially the same.
When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups.
Sure, many millennials and Gen Zers are considered “young adults.

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SQL Joins Tutorial: Working with Databases

When first learning SQL, it’s common to work with data in a single table. In the real world, databases generally have data in more than one table. If we want to be able to work with that data, we’ll have to combine multiple tables within a query. In this SQL joins tutorial, we’ll learn how […]
The post SQL Joins Tutorial: Working with Databases appeared first on Dataquest.

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Crawling APIs Using Neo4j – Building The Star Wars Graph · William Lyon

A common task when working with data from APIs is crawling the API and inserting the results in a database. In this example we’ll import data into Neo4j by crawling a public API, building a graph in Neo4j as we go along. We’ll use Neo4j as a queuing mechanism to store URLs for placeholder resources waiting to be fetched.
Specifically, we’ll use SWAPI.

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6 Surprising Degrees That Set You Up for Data Science Success

Right brain v. left brain—which one do you prefer? It’s a common assumption that more left-brain professionals are taking the lead in science and math dominated fields. Comfortable with flexing their analytic muscles, pursuing a data science career—the No.1 job in America according to Glassdoor—seems like well, a no brainer.

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