PathFactory and 6sense Join Forces To Equip ABM Marketers With Unrivalled Dataset

PathFactory (the leader in content intelligence) announced a partnership today with 6sense (the leading Account Based Orchestration Platform, powered by AI) that will give marketers complete visibility into the quality of account engagement, as well as what content and topics are accelerating them through their customer journey.

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Virtual Reality and Augmented Reality Projected as a ‘Game-Changer’ for Future of Content

Newly Launched Cross-Platform Content Management System (CMS) for Virtual Reality and Augmented Reality Projected as a ‘Game Changer’ for Future of Content
While Virtual Reality — a fully simulated experience — and Augmented Reality— the art of overlaying simulation onto a real-world environment — are becoming increasingly utilized within the business and school setting, these technolo

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Fargo-Based Marketing Ideas For Printers Releases WordPress Plugin

Innovative Content and Online Ordering Solutions for Your WordPress Website
Marketing Ideas For Printers (MI4P) announced their WordPress Plugin, a new and innovative way to access content and online ordering solutions. The WordPress Plugin is a free download that features paid subscription options for auto-updated marketing content and online ordering solutions.

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Bing and Botify Announce Partnership to Bring New Search Engine Optimization Features to Market

Large Websites Can Index Their Content in Real-Time, Leading to Greater Visibility and Revenue Opportunities
Leading enterprise SEO platform Botify, announced a first-of-its-kind partnership with Bing to bring speed, efficiency, and accuracy to the crawling and indexing of large websites.

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6 AI Tools to Scale Up Your Content Marketing Efforts

Amidst a competitive Content Marketing landscape, most marketers find it hard to get real results. The biggest challenge is to manage both quality and scale. In 2018, 47% of B2C, and 54% of B2B content marketers reported that the metrics they’re tracking are often not well-aligned with their overall goals.

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Cheetah Digital Announces Signals World Tour

Conference designed for marketers by marketers brings content on data privacy, customer engagement and loyalty to Hamburg, Madrid, London and Paris
Cheetah Digital, a cross-channel customer engagement solution provider for the modern marketer, announces the Signals World Tour, with stops in Hamburg, Madrid, London and Paris.

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Video-on-demand (VOD) in the Car with the Worldwide Introduction of Cinemo Web Browser Pro for Automotive

In-Vehicle Infotainment (IVI) with DRM and Video-on-demand to augment the experience as Cinemo becomes a key enabler in the way content is delivered in the car
Cinemo, a global leader in high performance and automotive grade multimedia playback, streaming, media management, connectivity and cloud middleware, have announced that Cinemo Web Browser Pro, a dedicated Chromium based web browser embedde

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SAP Litmos Training Content Extended to Salesforce Users; Offers Fresh Features for Mobile Learning

SAP SE announced a new enterprise edition of the SAP Litmos Training Content solution, with more than 2,000 video or downloadable courses, including 150 courses designed for customer-experience professionals.
The new edition also extends SAP’s learning portfolio to customer-facing professionals using Salesforce solutions.

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Catch&Release Offers Viable Revenue Stream For Digital Creators

Leading technology platform for curating and licensing user-generated content for commercial advertising officially launches its content contributor network
As advertisers increasingly rely on user-generated content (UGC) and stock imagery to fulfill campaign requirements with smaller budgets and quick turnaround times, both amateur and professional content creators are seeing heightened demand fo

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5 Ways to Repurpose UGC in a Matter of Seconds

User-generated content is the pool of photos that customers take to post on social media for reference. Through these compositions, they want to display, not write, how they feel about a product. By and large, these visuals capture happy undertones. Here, the new owners show off the positive results they’ve accomplished since they’ve come in the possession of certain items.

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Airtel and Lionsgate Strike Strategic Alliance, Launch Lionsgate Play in India

Partnership Gives Airtel Customers access to Premium Content including Blockbuster Film Franchises, New and Recent Theatrical Releases and Deep Library
Bharti Airtel (“Airtel”), India’s largest integrated telecommunications company, global content leader Lionsgate and Starzplay, the international premium subscription platform from Starz, have joined hands to bring premium content from Lionsg

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How Would Russia’s Ban from Olympics and Football World Cup May Impact Marketing Trends

Marketing Trends 2020: We know now the power of content and its larger impact on global and local marketing campaigns, especially if there is a negative development related to fake news and technology abuse. Russia’s doping ban will lead to a dramatic loss in traffic, revenue and popularity for Russian-centric brands.
“Life isn’t about what you have but the gifts you are given.

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