How to Get Celebrity Endorsements — Even if You’re Not a Huge Brand

From a buyer’s perspective, customers tend to feel more obligated to make a purchase from someone they might trust, relate to, or idolize.
That’s why celebrity endorsements are so effective. Celebrities can often persuade a buyer to click “purchase” when they otherwise might’ve hesitated.
Additionally, celebrity endorsements can be highly profitable.

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ZoomInfo Mobilizes B2B Intelligence With Launch of Two Mobile Apps

Available as a Community and Premium Application, Zoominfo for iOS and Android Promises to Keep Customers Connected to Their Market — Whether They Are On-Site, in the Field, or on the Move
ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, announced the launch of its new mobile presence, releasing both a free and premium application, CommunitieZ Go and ZoomInfo Mobile, to

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AudioEye and Duda Launch First Digital Accessibility Partnership for Large-Scale CMS Platform

Partnership Enables More Than 500,000 Website Customers to Easily and Affordably Achieve Legal Compliance for Digital Accessibility
AudioEye, Inc., an industry-leading software solution delivering website accessibility compliance to businesses of all sizes, has announced a partnership with Duda, the leading web design platform for companies that offer web design services to small businesses.

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VoiceFoundry Announces its Consultant Listing on Salesforce AppExchange, the World’s Leading Enterprise Cloud Marketplace

VoiceFoundry’s Customers Benefit From the Power of Salesforce With Contact Center Solutions
VoiceFoundry, a global provider of enterprise, cloud-based contact center solutions leveraging Amazon Web Services (AWS) and an authorized Amazon Connect reseller partner, announced today that it has launched its Consultant Listing on Salesforce AppExchange, empowering customers to connect with the right

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eTargetMedia Announces 2020 Email Marketing Predictions

eTargetMedia is offering a free email marketing consultation and 20% off list orders to customers who mention this press release
eTargetMedia, a leading provider of Email Lists, Postal Lists, Data Append and Creative Solutions announced their 2020 email marketing predictions that the company forecasts will drive email marketing in the new year.

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LogMeIn Announces New GoTo Marketplace and Latest Partner Integrations

GoTo’s New and Improved Integrations Help Customers Drive Greater Productivity and Efficiency in Their Communication and Collaboration Workflows
LogMeIn, Inc. announced the launch of the GoTo Marketplace, a single point of access to all of the applications and productivity tools that integrate with LogMeIn’s GoTo suite of Unified Communications & Collaboration (UCC) products.

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Whatfix Tops 100 Fortune 500 Customers, Scores Unprecedented Customer Net Promoter Score 2X of Software Industry Average as Part of 2019 Milestones, Confirming the Value of Digital Adoption Solutions

Digital Adoption Leader achieves record year with over 630 total customers, 300% Revenue Growth,  a major AI platform acquisition and international expansion
Whatfix, the leader in Digital Adoption Solutions (“DAS”), announced notable company achievements and growth in 2019 highlighting the value of digital adoption and transformation as the key to success.

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ReadSpeaker Launches VoiceLab to Unleash Branded Voice Solutions

The ReadSpeaker VoiceLab Is Designed to Empower Brands Worldwide to Better Engage Their Customers Using Voice Technology
ReadSpeaker, the most trusted text-to-speech provider for global brands, launched the ReadSpeaker VoiceLab, a custom voice production unit that empowers brands from around the world to provide user-centric, expressive voice interfaces.

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CITCON and Cegid Team Up to Launch Integrated Chinese QR Mobile Payment Solution

Cegid’s luxury and fashion retail customers are able to turn on Chinese QR mobile payments to grow top-line revenue and streamline the payment process
CITCON, a leading cross-border mobile payment and marketing platform has teamed up with Cegid, a unified commerce solution leader with POS management solutions for luxury and fashion, beauty and specialty retail, to launch Chinese QR mobile paymen

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CoreMedia Announces CoreMedia Content Cloud – Commerce B2B Connector on Salesforce AppExchange, the World’s Leading Enterprise Cloud Marketplace

CoreMedia’s Customers Can Now Benefit From a Powerful Multi-Cloud Solution That Empowers Them to Deliver Exceptional B2B Shopping Experiences Across All Channels and Devices
CoreMedia announced it has launched CoreMedia Content Cloud – Commerce B2B Connector on Salesforce AppExchange, enabling businesses to create iconic B2B commerce experiences across all channels and devices by leveraging Co

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Sojern’s Digital Marketing Platform Built to Reduce Reliance on OTAs for Hotels of All Sizes, Now Available as a Subscription

Serving 10,000 Customers in 140 Countries, Sojern Offers Hotels Real-Time Access to Travel Data and Holistic Digital Media Solutions
Sojern, a leading provider of digital marketing solutions serving 10,000 customers in more than 140 countries, announced that it will offer its digital marketing solutions for independent hotel and chain properties as a subscription.

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Afterpay Taps into Global Network to Help Australians in Bushfire-Affected Communities

Red Cross Donations Encouraged from Customers and Retailers
In partnership with the Red Cross, Afterpay is encouraging its global customers and retail network to donate to bushfire-affected communities through the Australian Red Cross Disaster Relief and Recovery Fund. The funds will go directly to supporting businesses, communities and volunteers in affected areas around Australia.

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Astute Business Solutions Launches Zero Cost PeopleSoft Migration to Oracle Cloud

PeopleSoft customers can take advantage of this limited-time offer to lift and shift their PeopleSoft FSCM, HCM, and CS applications to Oracle Cloud Infrastructure free of charge with a qualifying Managed Services Agreement
Astute Business Solutions announces an industry-first Zero Cost Migration Service of PeopleSoft applications to Oracle Cloud Infrastructure (OCI).

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Three Top Things Brands Need to Succeed in Omnichannel

Today’s technologically savvy customers are channel agnostics who inhabit a constantly expanding world of digital devices, touchpoints and channels. Though their behavior scrambles traditional concepts of the customer journey, one thing remains certain: their insistence on personalized experiences.

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eComchain Announces New eCommerce Features around Blockchain and AI for 2020

In today’s crowded marketplace of eCommerce providers, exceeding customer’s expectations are crucial. The usual “nice to have” features have now become “must haves” and that is what eComchain has striven to provide to their customers in 2019; a complete out-of-the-box solution with no additional development required.

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