Alphabet CEO Sundar Pichai says there is ‘no question’ that AI needs to be regulated

Alphabet and Google CEO Sundar Pichai. | Photo by Vjeran Pavic / The Verge
Google and Alphabet CEO Sundar Pichai has called for new regulations in the world of AI, highlighting the dangers posed by technology like facial recognition and deepfakes, while stressing that any legislation must balance “potential harms … with social opportunities.

Read Full Story

Google Cloud Lands Agreement With Lufthansa Group to Support Optimization of Its Airline Operations

Google Cloud Technologies to Power All-New Lufthansa Group Operations Platform
Google Cloud announced that Lufthansa Group, the world’s largest aviation group in terms of revenue, has selected Google Cloud as a strategic partner to optimize its operations performance.

Read Full Story

Dwell Time is the SEO Metric You Need to Track

This morning, I made a quick Google search.
When the results page loaded, I spent time clicking through the first page of websites to find what I was looking for. When I didn’t find my answer, I clicked back to that results page to look at the next one.
This process took me through to the bottom of the page until I refined my search and started the process again.

Read Full Story

Dentsu Aegis Network Acquires E-Nor bolstering Cardinal Path

Acquisition by Dentsu Aegis Network forms largest Google Analytics 360 Sales & Service Partner
Dentsu Aegis Network has acquired Santa Clara, Calif.-based E-Nor, a pioneer in the Google Analytics platform that has deployed and supported state-of-the-art analytics platforms for hundreds of clients.

Read Full Story

Wayfair Chooses Google Cloud to Help Scale Its Growing Business, While Creating Engaging Consumer (and Seller) Experiences

One of the World’s Largest Online Retailers of Home Goods Uses Google Cloud for Its Hybrid Cloud Strategy
Google Cloud announced that Wayfair, one of the world’s largest online destinations for the home, is using Google Cloud as the foundation for its new hybrid cloud strategy.

Read Full Story

Copper Launches New Partner Program and Hires Olga Lykova as Global Vice President of Partnerships

The leading CRM for G Suite Unveils Its 2020 Partner Ambassador Program Focusing on Google Partnerships, Expanding Benefits to Reseller Partners, Technology Partners, Affiliates and Launching Referral Motion
Copper, the leading provider of CRM for G Suite, announced the launch of its 2020 Partner Ambassador Program which is focused on bridging the gap between CRM and productivity for the small bus

Read Full Story

Impact Sourcing Is More Than a Procurement Strategy, It’s a Company Mindset Change

If you Google the term “impact sourcing,” you’ll turn up search results about what it is and why it’s good. Missing are the stories of how companies are intentionally hiring and providing career development opportunities to people who otherwise have limited prospects for sustainable employment.

Read Full Story

Google just beat humans at spotting breast cancer — but it won’t replace them

Photo credit should read ANNE-CHRISTINE POUJOULAT/AFP via Getty Images
Google is developing artificial intelligence to help doctors identify breast cancer, according to a research paper published in Nature today. The model, which scans X-ray images known as mammograms, reduces the number of false negatives by 9.

Read Full Story

Adapting to the New Era of Search, According to Moz’s SEO Scientist

The era of the high Google click-through rate is nearing its end and the age of the low-click landscape is dawning.
While Google is still the number one traffic source for most sites on the web, over half of all searches these days result in no click at all.
There are a multitude of reasons to explain this shift.

Read Full Story

Semperis Joins Google Cloud Partner Program

Extends Microsoft Active Directory Recovery and Threat Protection to the Google Cloud
Semperis, the leader in identity-driven cyber resilience, announced that it has joined the Google Cloud Partner Advantage Program as a technology partner to help Google Cloud customers protect their Microsoft Active Directory (AD) infrastructure from ransomware and cyberattacks.

Read Full Story

Google Tag Manager Book

I am pleased to announce that my first ever book is now available on Amazon. Google Tag Manager – Zero to HeroThis book teaches you everything you need to get started with Google Tag Manager. The book is based on my best selling Google Tag Manager Course.Reviews:If you know nothing about Google Tag Manager, this is THE very best place to start.

Read Full Story

Designing a Podcast for Audio SEO, According to HubSpot’s Podcast Expert

In 2019, Google began rolling out what is arguably one of the most significant changes to its search engine since the introduction of dedicated video carousels in June 2018, or the introduction of featured snippets in October 2017: Google has begun to ad podcasts to search results.

Read Full Story

Simon Data Appoints CPO Doina Harris to Accelerate Customer Data Platform Innovation

Former AppNexus And Google Executive Joins Leading CDP Executive Team to Support Growing Enterprise Demand for Advanced CX and Personalization Technology
Simon Data, the market-leading enterprise customer data platform that enables brands to deliver incredible customer experiences everywhere, announced the appointment of Doina Harris to Chief Product Officer.

Read Full Story

Google workers protest to support suspended colleagues, ‘save culture’

SAN FRANCISCO — Saying Google is retaliating against employees, workers at its San Francisco office on Friday demanded that the company reinstate two suspended colleagues during a rally “to save Google’s open culture.”
About 250 to 300 people gathered outside the tech giant’s office along the Embarcadero in support of the Googlers.

Read Full Story

Improbable Grows to a Complete Cloud-Based Multiplayer Games Tech Company, Expands Existing Partnership with Google Cloud

Google Cloud supports Improbable and the SpatialOS multiplayer platform through rapid company growth and game studio launches
Google Cloud announced an extended partnership with Improbable, the multiplayer game specialists and creators of SpatialOS, the unique cloud-based platform for the development and management of any kind of online multiplayer game.

Read Full Story