How Retailers Can Use Click-And-Collect to Bolster Long-Term Business Growth

This year’s holiday season left consumers in a crunch with six less shopping days between Thanksgiving and Christmas. With added pressure to meet record Sales goals and deliver on increasing customer demand, retailers are increasingly turning to click-and-collect, or BOPIS (buy online pick-up in-store), to provide a more convenient shopping experience.

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Salesforce Reveals 2019 Holiday Digital Sales Grew 8 Percent to $723 Billion Globally

10 Percent of Digital Orders During the Holiday Season Were Powered by Artificial Intelligence Brands and Retailers Offering Click and Collect Saw 56 Percent More Active Shoppers in the Last Five Days Leading up to Christmas and 18 Percent More Digital Revenue Share After the Shipping Cutoff
Salesforce, the global leader in CRM, released its 2019 Holiday Shopping Report, revealing the trends, data

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Half of Retailers Unprepared for Christmas Fraud Frenzy

– Retailers hit by 20,000 fraud attempts, following swing towards digital holiday retail spend –
Thousands of British retailers and millions of shoppers are being targeted by fraudsters as the holiday shopping season is in a full swing according to a comprehensive study by retail and fraud experts at GBG – the global identity data specialist.

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New Shoppers and Nuanced Category Sales Will Drive Holiday Shopping

This holiday season is one of extremes—featuring both amplified challenges and opportunities for every retailer and brand. The challenges are plain to see: A later-than-usual Thanksgiving means fewer post-feast shopper moments, and a heightened omnichannel chess match around an array of expedited, reduced-cost and free delivery models raises the stakes across the board.

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5 Things Digital Marketers Are Grateful For

Published November 20, 2019
 
 
Thanksgiving and the holiday season are upon us. Now is the perfect time to reflect on the things we’re grateful for in our lives.
As digital marketers, we have a lot to be grateful for. Sure, the industry is constantly changing and it can be hard to keep up.

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Webinar: Growing Your Online Sales Starts With the Upcoming Holiday Season

There’s a lot riding on your online holiday strategy. The last three months of the year account for 30% of online CPG sales, and they welcome a flood of first-time online buyers. A consumer’s online experience—with your brand or an important e-tailer like Amazon—can make or break 2020 engagement.

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