How Human-Centered AI Will Transform Your Customer’s Experience

Editor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at IIeX events around the world. Aji Ghose Ph.D. will be speaking at IIeX Europe 2020 in Amsterdam, Feb. 25-26. If you liked this article, you’ll LOVE IIeX Europe. Click here to learn more.

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Why Intelligent Machines will be the Key to Human-Centered Innovation

Editor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at IIeX events around the world. Sandro Kaulartz will be speaking at IIeX Europe 2020 in Amsterdam, Feb. 25-26. If you liked this article, you’ll LOVE IIeX Europe. Click here to learn more.

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Codifying Political Speech: Using Biometric Data to Identify Demographics

Editor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at IIeX events around the world. Josipa Majic will be speaking at IIeX Europe 2020 in Amsterdam, Feb. 25-26. If you liked this article, you’ll LOVE IIeX Europe. Click here to learn more.

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Fargo-Based Marketing Ideas For Printers Releases WordPress Plugin

Innovative Content and Online Ordering Solutions for Your WordPress Website
Marketing Ideas For Printers (MI4P) announced their WordPress Plugin, a new and innovative way to access content and online ordering solutions. The WordPress Plugin is a free download that features paid subscription options for auto-updated marketing content and online ordering solutions.

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Tinyclues Expands Retail Customer Marketing Reach in 2020 with NRF Sponsorship

Tinyclues to sponsor NRF2020, leading a Big Ideas session and participating in the official Artificial Intelligence Tech Tour
Tinyclues, an AI customer marketing solution for retail and travel brands, announced that they will sponsor and exhibit at NRF 2020, running January 12-14th in New York City.

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5 Reasons Why it’s Time to Voice-Enable Your Surveys

Editor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at IIeX events around the world. Abigail Stuart & Mike Page will be speaking at IIeX Europe 2020 in Amsterdam, Feb. 25-26. If you liked this article, you’ll LOVE IIeX Europe. Click here to learn more.

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Why ‘No Question Research’ Will Be the Next Big Thing

Editor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at IIeX events around the world. Wim Hamaekers will be speaking at IIeX Europe 2019 in Amsterdam, Feb. 25-26. If you liked this article, you’ll LOVE IIeX Europe. Click here to learn more.

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5 Tricks to Secure Insight Engagement and Memorability

Editor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at IIeX events around the world. Mayra Munguia will be speaking at IIeX Europe 2019 in Amsterdam, Feb. 25-26. If you liked this article, you’ll LOVE IIeX Europe. Click here to learn more.

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Researchers Should Do More Market Research

Editor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at IIeX events around the world. Jan Zwang will be speaking at IIeX Europe 2019 in Amsterdam, Feb. 25-26. If you liked this article, you’ll LOVE IIeX Europe. Click here to learn more. 
We’ve all been there, the sales pitch starts with full enthusiasm and drive.

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The Last Frontier for Lean Methodology: Iterative Questions

Editor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at IIeX events around the world. Athena Lam will be speaking at IIeX Europe 2019 in Amsterdam, Feb. 25-26. If you liked this article, you’ll LOVE IIeX Europe. Click here to learn more. 
Lean has been one of the guiding principles in the last decade.

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The Ultimate Guide to SEO in 2019

What is the first thing you do when you need new marketing ideas? What about when you decide it’s time to change the way you keep the books finally? Or even notice a flat tire in the car?
My guess, you turn to Google.
But did you know that 89% of B2B buyers and 81% of online shoppers do the same?
Faced with a problem, challenge or even a choice, they google it. Simply.

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Analyzing Philadelphia’s Bike Thefts

While mulling over project ideas and browsing Twitter earlier today I ran across http://opendataphilly.org/. Per their website OpenDataPhilly “is a portal that provides access to over 175 data sets, applications, and APIs related to the Philadelphia region. Simply accessing data, however, is not the ultimate goal of OpenDataPhilly.

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Have Your Agency’s Clients Considered a Local Product Kiosk? Google Has.

Posted by MiriamEllisFile this under fresh ideas for stagnant clients.
It’s 10:45 at night and I’m out of:
TortillasAvocadosSalsaMaybe I just got off of work, like millions of other non-nine-to-fivers. Maybe I was running around with my family all day and didn’t get my errands done. Maybe I was feeling too sick to appear in a public grocery store wrapped in the ratty throw from my sofa.

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The epistemology crisis

We have a crisis of epistemology. A tsunami of bad tools, bad ideas, biased actors, and unresolved problems. Among our many issues, we have: Predictions treated as facts, and inherently fuzzy historical data presented without error bars. Small scale studies on college students and professional guinea pigs extrapolated out to whole populations.

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