Codifying Political Speech: Using Biometric Data to Identify Demographics

Editor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at IIeX events around the world. Josipa Majic will be speaking at IIeX Europe 2020 in Amsterdam, Feb. 25-26. If you liked this article, you’ll LOVE IIeX Europe. Click here to learn more.

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Fargo-Based Marketing Ideas For Printers Releases WordPress Plugin

Innovative Content and Online Ordering Solutions for Your WordPress Website
Marketing Ideas For Printers (MI4P) announced their WordPress Plugin, a new and innovative way to access content and online ordering solutions. The WordPress Plugin is a free download that features paid subscription options for auto-updated marketing content and online ordering solutions.

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Doritos Takes Its Branding to ‘Another Level’: How Frito-Lay North America Used 1Q to Validate Their New Campaign with Real-Time Results

Editor’s Note: Insights That Work is a showcase of how the GRIT Top 50 Most Innovative Suppliers create solutions to some of the biggest challenges in insights today. This year’s edition provides case studies on brands like Nestle, Shell, Frito-Lay, and more.

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Drive Perceptions of Value Through In-Store Pricing Signage

Editor’s Note: Insights That Work is a showcase of how the GRIT Top 50 Most Innovative Suppliers create solutions to some of the biggest challenges in insights today. This year’s edition provides case studies on brands like Nestle, Shell, Frito-Lay, and more.
Challenge
After many structural optimizations, a retailer’s value perception continued to be lower than that of core competitors.

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IRI and Influential Team Up for First-to-Market Launch of Social Campaign Conversion Feed

IRI®, a global leader in innovative solutions and services for consumer, CPG, retail and media companies, and Influential, the leading AI influencer technology Social Intelligence firm and IBM Watson Developer Partner, announced an upfront to launch a first-to-market product for influencer marketing, utilizing IRI Campaign Conversion Feed (CCF) on social platforms.

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iQIYI Appoints Kelvin Yau as VP of International Business Department and GM of iQIYI Thailand

iQIYI, Inc., an innovative market-leading online entertainment service in China, announced the appointment of Kelvin Yau as Vice President of International Business Department and General Manager of iQIYI Thailand. The appointment will take effect early 2020, and Kelvin will be responsible for iQIYI’s strategic growth, operation and overall development in the Thai market.

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5 Reasons Why it’s Time to Voice-Enable Your Surveys

Editor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at IIeX events around the world. Abigail Stuart & Mike Page will be speaking at IIeX Europe 2020 in Amsterdam, Feb. 25-26. If you liked this article, you’ll LOVE IIeX Europe. Click here to learn more.

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Why ‘No Question Research’ Will Be the Next Big Thing

Editor’s Note: This post is part of our Big Ideas series, a column highlighting the innovative thinking and thought leadership at IIeX events around the world. Wim Hamaekers will be speaking at IIeX Europe 2019 in Amsterdam, Feb. 25-26. If you liked this article, you’ll LOVE IIeX Europe. Click here to learn more.

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iQIYI Announces its 2020 Strategy of the iQIYI Knowledge App, Focusing on Educational Videos and IP-based Content

iQIYI, Inc., an innovative market-leading online entertainment service in China, announced its 2020 strategy for the iQIYI Knowledge App (the “App”) at the iQIYI Knowledge Ceremony (the “Ceremony”) held in Beijing on December 18th, 2019.

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OnePIN Shatters Milestone with Half a Billion Mobile Subscribers Installed

Feyzi Celik, Chief Executive Officer of OnePIN, Inc., announced that the innovative company shattered another significant milestone – surpassing an installed base of more than 500 million mobile subscribers.
“Today, there are half a billion mobile subscribers that have OnePIN’s solutions within their mobile devices,” he noted.

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Brainier’s SaaS Learning Management System wins GOLD Excellence in Technology Award from Brandon Hall

Minneapolis-based Brainier, a leader in innovative Learning Management System (LMS) software, has won a coveted GOLD Excellence in Technology Award for 2019 Best Advance in Learning Management Technology from the Brandon Hall Group.
Brainier is a pioneering and award-winning SaaS solution specializing in cloud-based learning technology.

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Carvertise Expands as It “Drives” National Advertising Campaigns

Carvertise, an innovative advertising company, has announced plans to hire 50 people in Delaware.  The company, founded by Mac Nagaswami Macleod and Greg Star – both graduates of Horn Entrepreneurship at the University Delaware – has experienced 150% growth over the past three years.

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