2020 Marketing Trends to Empower Your Brand in the New Decade

Published January 13, 2019
 
 
Ecommerce sales will surpass $4 trillion this year and approach $7 trillion by 2023, with digital sales growing over 6X faster than in-store sales through 2022. Ravenous competition is growing more fierce by the second and savvy shoppers are demanding a personalized & streamlined buying experience.

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Manifest, the Current Content Marketing Agency of the Year, Adds David Brown as Executive Chairman

David Brown has joined Manifest as Executive Chairman, effective January 1.  Manifest was recently named the 2019 Content Marketing Agency of the Year by the Content Marketing Institute. In this new position, Brown will oversee all aspects of Manifest, with a focus on continuing growth throughout North America.

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CRO: To Go In-House or Go Agency?

Published January 8, 2020
 
 
Conversion rate optimization, or CRO, has become an essential part of every business’s website. As ecommerce shopping increases in popularity, it becomes glaringly obvious that it is necessary to provide a good user experience on your site, or at least one better than your competitors.

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CES 2020 Exhibitor Profiles: Razer to zGlue

CES, the world’s largest gathering for the consumer technology industry, takes place January 7–10, 2020 in Las Vegas. Business Wire is the official news wire partner for CES.
Marketing Technology News: Adjust Becomes First Mobile Measurement Partner in Unity’s Verified Solutions Partner Program
Listed below are exhibitor profiles for Razer to zGlue.

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December 2019 Marketing News Recap

Published January 3, 2020
 
 
Welcome to the final monthly marketing recap of 2019! For our December 2019 marketing news recap, we’ll be covering some of the biggest news in the digital marketing world since last time, including slowing Instagram growth, new privacy laws impacting the U.S., the best marketing campaigns of 2019, and more.

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What’s new in PyMC3 3.1

We recently released PyMC3 3.1 after the first stable 3.0 release in January 2017. You can update either via pip install pymc3 or via conda install -c conda-forge pymc3.
A lot is happening in PyMC3-land. One thing I am particularily proud of is the developer community we have built. We now have around 10 active core contributors from the US, Germany, Russia, Japan and Switzerland.

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MIDS Winter 2018 Commencement Ceremony

On January 21, the UC Berkeley School of Information (I School) recognized more than 100 summer and fall 2017 graduates with their families at the winter commencement. It was an intimate ceremony despite the online nature of the school’s Master of Information and Data Science (MIDS) program, moving some online students to reflect on their accomplishments.

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Every Tooth Tracked

Note: This is a repost of my January post on MIT Media Lab’s WordPress blog of their RedX 2015 Camp held at IIT-Bombay. There are a few minor modifications though.
We want to track the health of every tooth over time, and therefore wanted an algorithm that could extract the image of every single tooth from the stitch that we obtained in our previous step.

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Observing the Logic Behind Mergers and Acquisitions

It’s January, which means that I’ve been working on my annual posts on investments and M&A in the social media intelligence market. As always, I find myself mentally dividing the transactions into several buckets: the serial acquirers, the complementary products, the geographic expansions.

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