Dentsu Aegis Network Acquires E-Nor bolstering Cardinal Path

Acquisition by Dentsu Aegis Network forms largest Google Analytics 360 Sales & Service Partner
Dentsu Aegis Network has acquired Santa Clara, Calif.-based E-Nor, a pioneer in the Google Analytics platform that has deployed and supported state-of-the-art analytics platforms for hundreds of clients.

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Wayfair Chooses Google Cloud to Help Scale Its Growing Business, While Creating Engaging Consumer (and Seller) Experiences

One of the World’s Largest Online Retailers of Home Goods Uses Google Cloud for Its Hybrid Cloud Strategy
Google Cloud announced that Wayfair, one of the world’s largest online destinations for the home, is using Google Cloud as the foundation for its new hybrid cloud strategy.

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Bluebird Releases New IoT RFID Products With 20 Years of Accumulated Technology

The Company to Debut Its New Products at the NRF 2020, the Largest Retail Technology Event in North America, on the Coming 12th
Attends NRF 2020, the largest retail technology event in North America, to showcase new IoT RFID products for establishment of enterprise RFID environment.
Plans to expand its position in the related market through strategic products with strong partnership.

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Marketing’s Role in Digital Transformation: Why Sales Owns the Last Mile

It’s Not the Buyer Journey, It’s the Customer Journey.
This is the last in a series of articles on the largest change to Marketing since the rise of the internet. We are now facing the last mile of relationship transformation between buyers and sellers that began with broad access to digital content.

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CES 2020 Exhibitor Profiles: Razer to zGlue

CES, the world’s largest gathering for the consumer technology industry, takes place January 7–10, 2020 in Las Vegas. Business Wire is the official news wire partner for CES.
Marketing Technology News: Adjust Becomes First Mobile Measurement Partner in Unity’s Verified Solutions Partner Program
Listed below are exhibitor profiles for Razer to zGlue.

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Instreamatic and Gaana Partner to Introduce Dialogue Advertising to More Than 110 Million Monthly Streaming Music Listeners

With This Partnership, Gaana – India’s Largest Streaming Service – Will Integrate Instreamatic’s Technology to Place Fully-Measurable Interactive Voice Ads within Audio Content
Instreamatic, the voice dialogue marketing platform that allows media companies and advertisers to measure, manage, and monetize audio content by utilizing new interactive voice AI technology, and Gaana, India’s

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Reuters Partners with Facebook Journalism Project to Help Newsrooms around the World Spot Deepfakes and Manipulated Media

Reuters, the world’s largest multimedia news provider, announced the launch of an e-learning course to help newsrooms around the world spot deepfakes and manipulated media, produced in partnership with the Facebook Journalism Project.

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TVSquared and NBC/Telemundo Owned Stations and NBC Sports Regional Networks Partner to Offer Local Advertisers TV Attribution Solutions

Partnership Represents the World’s Largest Attribution Rollout for Local Broadcast Advertisers
NBCUniversal Owned Television Stations, a division of NBCUniversal, and the NBC Sports Regional Networks (RSNs) have formed a partnership with TVSquared, the global leader in TV attribution.

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TripAdvisor Acquires SinglePlatform From Endurance International Group To Grow Its Digital Marketing Suite For Restaurants

TripAdvisor, Inc., the world’s largest travel platform, announced the acquisition of leading menu management company SinglePlatform from Endurance International Group to help the more than five million restaurants listed on TripAdvisor attract more diners and offer a better guest experience.

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HSBC Builds the Bank of the Future with MuleSoft

HSBC, one of the largest banks in the world, is building a digital platform with APIs to unlock open banking opportunities
DREAMFORCE 2019 — MuleSoft, provider of the leading platform for building application networks, announced that HSBC is leveraging MuleSoft’s Anypoint Platform to build a digital banking platform to power the bank of the future.

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Fed Up (Ep. 390)

As president of the largest of the Fed’s 12 branches, Mary Daly relies on economic data — and on the stories of people she interviews for her podcast — to help set policy. (Photo: Federal Reserve Bank of San Francisco)
Mary Daly rose from high-school dropout to president of the Federal Reserve Bank of San Francisco. She thinks the central bank needs an upgrade too.

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Data Science News from Microsoft Ignite 2019

Microsoft just held one of its largest conferences of the year, and a few major announcements were made which pertain to the cloud data science world. Here they are in my order of importance (based upon my opinion).
Azure Synapse
I think this announcement will have a very large and immediate impact. Azure Synapse Analytics can be seen as a merge of Azure SQL Data Warehouse and Azure Data Lake.

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Thoughts on NIPS 2015 and OpenAI

A few weeks ago, I attended NIPS 2015, which turned out to be (by far) the largest machine learning conference ever. With nearly 4000 attendees, the conference saw a roughly 50% increase from the previous year. Much of this growth seems fueled by industry interest, especially in topics such as deep learning and large scale learning.

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