MediaMath Bolsters Leadership with Appointment of CFO, Milena Alberti-Perez

Seasoned Finance & Media Executive Joins from Penguin Random House
MediaMath, acclaimed independent advertising technology company for leading brands, announced that Milena Alberti-Perez has joined the company as chief financial officer. Alberti-Perez joined MediaMath on January 21 and will be based in New York reporting to president, Konrad Gerszke.

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IMGN Media Names Noah Mallin as Chief Brand Strategist

Newly Created Role Reflects Growing Brand Demand for Gen Z Strategy and Content
IMGN Media, the leading media company at the crossroads of Gen Z culture and content, announced Noah Mallin as Chief Brand Strategist. This newly created role reflects IMGN Media’s rapid growth as the go-to company for brands looking to engage with Gen Z audiences.

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Tenovos Builds Out Leadership Team with CPO, CTO and Chairman of the Board

Tech, Media and Business Industry Veterans Offer the Perfect Storm of Experience and Expertise to Set the Stage for Future Growth
Tenovos, the company powering stories worth telling, announced that it has strengthened its leadership team by adding David Vap as Chief Product Officer (CPO), Zeki Mokhtarzada as Chief Technology Officer (CTO) and Ron Grant as Chairman of the Board.

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Curb Taxi Media Launches Programmatic ‘Smart’ Taxi Tops in NYC

Curb Taxi Media, the leading provider of mobility-centric media in the United States, launched the largest network of programmatic ‘smart’ taxi tops in New York City. Curb’s new programmatic network is available through technology partner Vistar Media and allows agencies and brands to launch large-scale digital out-of-home (DOOH) campaigns atop the city’s iconic yellow taxis.

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DEVCON Announces Protect Elect 2020: Providing Free Access to Security Software For Media Companies

Industry-Leading Influencers and 10 Major Fortune 500 Media Companies to Launch Public Research Initiative to Defeat the Weaponization of Marketing Technology
DEVCON, the industry leader in online client-side security, announced the launch of its “Protect Elect 2020” program providing publishers with free cybersecurity software in advance of the upcoming 2020 US presidential election.

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Instreamatic Partners with Triton Digital to Accelerate Voice-Driven Audio Advertising

Instreamatic, the voice dialogue marketing platform that allows media companies and advertisers to measure, manage, and monetize audio content by utilizing interactive voice AI technology, announced a partnership with Triton Digital®, the global technology and services leader to the digital audio and podcast industry.

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OUTFRONT Media Awarded Long-Term Advertising Contract By The Washington Metropolitan Area Transit Authority

OUTFRONT Media Inc. announced today that it has been awarded the advertising franchise for the Washington Metropolitan Area Transit Authority (“WMATA”). OUTFRONT Media has operated the current contract since July 2014.  The new contract will commence July 2020 with an initial 10-year term and two subsequent five-year extensions at WMATA’s option.

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Syncbak To Debut Simplified OTT Syndication and Monetization Tools at NATPE 2020

Over 200 Stations From Gray Television, Morgan Murphy Media, Heritage and Lilly Seek Syndication Deals to Build out Hundreds of Straight-To-OTT Channels
Syncbak, the world leader in live local broadcast streaming, announced the integration of adSync, the company’s dynamic ad insertion technology with MarketSync, their OTT syndication marketplace.

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Kubient Forms Strategic Board of Directors

Top Industry Executives Bring Deep Operational Experience, Media and Brand Relationships to Support Kubient’s Rapid Growth
Kubient, a full-stack audience marketing platform, announced the formation of its Board of Directors, which will provide strategic guidance and expertise to enable Kubient to successfully scale as it seeks to become the leading cloud-based infrastructure in the rapidly growi

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How to Make a Dramatic Career Shift, According to a Freelancer Who Made $3 Million

For many of us, New Years Resolutions likely include less social media, more time with friends, or a renewed focus on health and wellness (which is probably why my gym is packed throughout the month of January … ).
And, as it turns out, there’s another popular New Years Resolution for many people in 2020 — a career shift.

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Crossmedia Names Former Cadreon SVP Its First Head of Integrated Media Sourcing

Newly Created Role Advances the Independent Media Agency’s Data-First Approach to Buying
In a move that underscores its commitment to channel neutral, data-driven buying, independent media agency Crossmedia Inc. (XM) has named Matt Bayer to the newly created position of head of integrated media sourcing.
Bayer will be the centralized leader across all the agency’s media activations.

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IRI and Influential Team Up for First-to-Market Launch of Social Campaign Conversion Feed

IRI®, a global leader in innovative solutions and services for consumer, CPG, retail and media companies, and Influential, the leading AI influencer technology Social Intelligence firm and IBM Watson Developer Partner, announced an upfront to launch a first-to-market product for influencer marketing, utilizing IRI Campaign Conversion Feed (CCF) on social platforms.

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Reuters Events’ Insurance AI and Innovative Tech Summit Returns to Chicago in 2020 – USAA, Nationwide, The Hartford AXA, Swiss Re, American Family and More Confirmed

Data Double Confirm is proud to be an official media partner with Insurance Nexus for Insurance AI and Innovative Tech USA 2020.As insurance carriers look to technology to meet customer demands at scale, how carriers react to competition and rising customer expectations today will define their success tomorrow.

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