the coal mining of the information age

“If I were starting a NoSQL-in-the-enterprise startup, I would focus on ETL. ETL is a mess, and is a precursor for any fancy uses of data.” – @jaykreps
“@jaykreps ETL is the coal mining of the information age: dirty, important work that fuels the economy.” – @peteskomoroch
One of the largest obstacles facing companies who seek to derive value from data isn’t data’s size.

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The life-changing magic of tidying up your data

If your data is a mess, what are you waiting for? Like many other companies, maybe yours has been ignoring a lot of the things that are wrong with its data and its BI environment. But then the company acquires another, or gets acquired and all hell breaks loose.
It’s no secret that mergers, acquisitions and organizational restructurings wreak havoc on BI.

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