Blueshift Identified as a Leader in G2’s Customer Data Platform and Marketing Automation Winter 2020 Grid Reports

G2’s Dual Recognition Validates Blueshift’s Mission To Provide The World’s First Data Activation Solution
Blueshift, the leading Customer Data Activation Platform, was identified as a leader in G2’s Customer Data Platform (CDP) and Marketing Automation grids in the Winter 2020 report.

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Managing risk in machine learning

Considerations for a world where ML models are becoming mission critical.In this post, I share slides and notes from a keynote I gave at the Strata Data Conference in New York last September. As the data community begins to deploy more machine learning (ML) models, I wanted to review some important considerations.
Let’s begin by looking at the state of adoption.

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Predicting gender from musical tastes

Continuing on my mission to get better at Python I’ve been learning about the Pandas and sklearn libraries. I was looking for a challenge to use these libraries on and I had recently come across a nice lastfm data extract. The data contains around 360K users and a little demographic data on them (gender, age, country), and a count of listens they have had for each artist.

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