MediaAlpha Named Among the Top 3 Places to Work in Los Angeles

Built In LA’s 2020 list also ranked MediaAlpha as the No. 1 Small Place to Work
MediaAlpha, the leading, real-time programmatic technology platform specializing in vertical search and metasearch, has earned the No. 3 spot on Built In LA’s 2020 list of the Top 100 Places to Work in Los Angeles.
The downtown L.A.

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5 Examples of Sensory Branding in Retail

When I was in middle school, the coolest place to shop was Abercrombie & Fitch. I loved going in and picking out my favorite jeans and hoodies. The issue was that my mom — who I depended on to drive me to the mall — couldn’t stand going into the store. Why? Long story short, she referred to her experiences at the Abercrombie store as “sensory overload”.

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PlumSlice Labs Announces Its Product Platform for Brands and Retailers

The Product Platform is designed to be the single place retailers and brands go for all things product
PlumSlice Labs announced the PlumSlice Product Platform, an innovative solution designed to bridge complex business processes around the product lifecycle. The Product Platform provides consistency, real-time workflow and alerts, automation, analytics and reporting across the organization.

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CES 2020 Exhibitor Profiles: Razer to zGlue

CES, the world’s largest gathering for the consumer technology industry, takes place January 7–10, 2020 in Las Vegas. Business Wire is the official news wire partner for CES.
Marketing Technology News: Adjust Becomes First Mobile Measurement Partner in Unity’s Verified Solutions Partner Program
Listed below are exhibitor profiles for Razer to zGlue.

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MarTech Interview with Burr Smith, CEO at BroadSign

“OOH used to be about buying media based on time and place, but with programmatic it’s more about buying an audience.”
Could you tell us about your role and journey into Marketing Technology? What inspired you to join Broadsign?
I originally joined Broadsign as an investor early on. I liked the product, the company’s vision and its track record in the space.

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Probabilistic and Bayesian Matrix Factorizations for Text Clustering

Natural language processing is in a curious place right now. It was always a
late bloomer (as far as machine learning subfields go), and it’s not immediately
obvious how close the field is to viable, large-scale, production-ready
techniques (in the same way that, say, computer vision
is).

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My New Home: Sugars. Trees. Caring.

Sugars. Trees. Caring. That’s the new name for San Francisco—a place I call home.
But it could also be: Peanut. Butter. Brownie. It just depends on which 9 square meter(sqm) of land I’m staying at!
Three little words. That’s the solution London-based startup What3Words came up with to standardize the long and complicated address formats from around the world.

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New Changes to the Kaggle Progression System

Kaggle was founded on the principles of meritocracy, and our community has thrived as a place where anyone—regardless of background or degree—can earn accolades for their performance in machine learning competitions. Over the years, we’ve seen how one’s Kaggle rankings in competitions and community contributions can serve as powerful credentials in the data science industry.

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Risk vs. Loss

A risk is defined as the probability of an undesirable event to take place. Since most risks are not totally random but rather dependent of a range of influences, we try to quantify a risk function, that gives the probability for each set of influences. We then calculate the expected loss by multiplying the costs that are caused by the occurrence of this event with the risk, i.e. its probability.

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Data Science Dojo Sponsors Kaggle Days Tokyo

[October 18, 2019]Data Science Dojo (DSD) is sponsoring Kaggle Days Tokyo, taking place on December 11-12, 2019. Kaggle Days Tokyo will give Data Science Dojo a platform to continue giving back to the data science community. Kaggle Days is a conference created by Kaggle and LogicAI for Kagglers to meet offline.

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