6 Unexpected Uses for Artificial Intelligence

There is no question that Artificial Intelligence is a transformative technology – so much so that we can’t even begin to imagine the impact it will have in the next five, ten, or even twenty years. At the same time, AI is already being used in innovative and unexpected ways across a variety of industries.

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Data Scandals in the Age of GDPR: Changing our Perceptions of Data

Editor’s Note: Who owns the data? For much of my career in survey research, it was an easy question to answer: the client owned the data, but not the names of the survey participants. That was confidential. Now, in the digital world, attaching all kinds of personal data to specific individuals for marketing purposes has become a staggeringly huge business.

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BrandPost: How the Business and IT Can Collaborate for Customer Success

Why should the business and IT collaborate? Really, the question is why wouldn’t they collaborate? More and more, business units like sales, marketing, service, and operations have direct interactions with customers that are enabled or empowered by technology — technology that’s typically managed and deployed by IT.

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TechBytes with Robert McGovern, CEO at PreciseTarget

What inspired you to start PreciseTarget?
It all started with a question: why don’t all retailers personalize their e-commerce experience? The journey led me to understand that retailers have sparse data about their customers. For example, the largest non-Amazon apparel retailer averages only two items sold per customer, per year.

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What is the difference between Segmentation and Personalization?

What is the difference between segmentation and personalization? This is the question that came up during one of the webinar on personalization by Optimizely. This blog post is for those who have the same question.Basic definition of Segmentation is  – division into separate parts or sections.

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Who are the best MMA fighters of all time. A Bayesian study

Like with any sport, the question of who are the best competitors of all time in Mixed Martial Arts (MMA) is something that is hotly debated among MMA fans. And unlike for tournament based sports such as tennis, or sports where results can be objectively measured such as track and field, it is a question that is much more difficult to answer in MMA.

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So what is Machine Learning good for anyway?

A few weeks ago, a friend and colleague (Alex G.) asked me this question. He was aware of recent breakthroughs in the world of Machine Learning, esp. where it came to computer vision. Popular media picked up these relatively recent successes and brought them to the center of attention and then started projecting a future where machines are going to render humans obsolete.

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Proof that 1/7 is a repeated decimal

This blog post serves as an exercise and solution to the following question: $latex frac{1}{7}=0.overline{142857}$ In plain English: is the fraction $latex frac{1}{7}$ a repeated decimal (0.142857142857142857…)? Recurring pattern How can we tackle such a problem? First note that we have to deal with a recurring pattern: a pattern that refers to itself.

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Learning to Rank Overview

How does a search engine rank the results that it returns?
How does a question and answering system select a final answer?
How does a translation system ultimately choose a translation for some text?
In the next few posts, we will gain insight into these questions by exploring a sub-domain of machine learning called Learning to Rank.

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