IMGN Media Names Noah Mallin as Chief Brand Strategist

Newly Created Role Reflects Growing Brand Demand for Gen Z Strategy and Content
IMGN Media, the leading media company at the crossroads of Gen Z culture and content, announced Noah Mallin as Chief Brand Strategist. This newly created role reflects IMGN Media’s rapid growth as the go-to company for brands looking to engage with Gen Z audiences.

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TechBytes with Abhishek Thakur, Chief Data Scientist at boost.ai

Tell us about your role and the team/technology you handle at boost.ai.
I work as Chief Data Scientist at boost.ai, a Norwegian software company specializing in conversational Artificial Intelligence (AI). My role involves developing state-of-the-art algorithms for Natural Language Processing and Natural Language Understanding, as well as managing the Machine Learning team.

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LeanData Named Top Contender for Marketing Tech Company of the Year in 2020 DMN Awards

Recognition Reflects Company’s Pioneering Role in Revenue Operations as “Game Changing” New Go-To-Market Paradigm for Accelerating Growth in B2B
LeanData, the leading provider of Revenue Operations solutions, announced it was named one of the top two finalists for Marketing Tech Company of the Year in the category of Data Platform & Analytics in the 2020 DMN Awards.

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Crossmedia Names Former Cadreon SVP Its First Head of Integrated Media Sourcing

Newly Created Role Advances the Independent Media Agency’s Data-First Approach to Buying
In a move that underscores its commitment to channel neutral, data-driven buying, independent media agency Crossmedia Inc. (XM) has named Matt Bayer to the newly created position of head of integrated media sourcing.
Bayer will be the centralized leader across all the agency’s media activations.

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Ecommerce to Transform Retail Landscape Quicker than Previously Expected

Consumer Power and Preference are Driving Innovation and Fundamentally Changing Role of Physical Store according to Edge by Ascential’s annual Future Retail Development Report
Shifts in consumer power and preference around efficiency and speed are converging rapidly with technological, economic, industrial and societal factors to accelerate retail’s transformation even faster than expected ove

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TechBytes with Julie Lemieux, VP of Product Design at Sigma Computing

Tell us about your role and journey into Technology.  
 I am the VP of Product Design at Sigma Computing, which means I oversee the design and user experience of our product. Right now, I am hyper-focused on gathering as much feedback from our customers as possible, so I can continue to improve how they interact with Sigma.

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Innocean USA Hires Chief Operating Officer From Siltanen & Partners

Innocean USA has hired Tim Murphy as chief operating officer. In the role, Murphy will be responsible for day-to-day operations and growth strategy, overseeing brand management, strategy, data science, media and experiential across the Hyundai Motor America, Genesis Motor America and Kia Motors America teams.

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Informatica Appoints Amit Walia as Chief Executive Officer

Tracey Newell’s Role Expanded and Vineet Walia Promoted to Executive Vice President Company Provides Update on Preliminary 2019 Financial Performance as Informatica Enters Next Phase of Growth with More than $1 Billion in Recurring Revenue
Informatica®, the enterprise cloud data management leader, announced that its Board of Directors has named Amit Walia Chief Executive Officer.

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TechBytes with Krish Sailam, SVP of Global Programmatic Solutions, DWA (a Merkle Company)

Tell us about your role and the team/technology you handle at DWA.
I am the Global SVP of Programmatic Solutions at DWA. My role consists of a few things, including setting the vision for the B2B programmatic service line at DWA, helping clients identify strategic programmatic opportunities in terms of media and tech stack integrations, and managing external partners.

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Should Your Digital Marketing Agency Understand Big Data?

Big data is changing the role of the digital marketing profession. Companies can use big data to improve the effectiveness of their ad targeting, streamlining the user experience and measure the ROI better.
Nicole Martin talked about the relevance of big data in digital marketing in her Forbes article.

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TechBytes with Philipp Pointner, Chief Product Officer at Jumio

Could you tell us about your role and the team/technology you handle at Jumio?
I serve as a Chief Product Officer at Jumio, the leading provider of online identity verification technology and biometric-based authentication services for financial services, travel, sharing economy, gaming and cryptocurrency sectors.

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Big Data Sets Impressive New Standards On Integrated Business Systems

In 2013, Wired published a very interesting article about the role of big data in the field of integrated business systems. Author James Kobielus, the lead AI and data analyst for Wikibon and former IBM expert, said that there are a number of ways that integrated business systems are tapping the potential of AI and big data.

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What To Know About The Essence Of AI In Video Editing In 2020

Artificial intelligence is playing a very important role in the future of video editing. Anybody that works in the profession should learn how to use AI technology to get the most value out of their videos.
How can you use AI to benefit as a video editor? Intelligent HQ founder Dinis Guarda has talked about some of the benefits of artificial intelligence for video editing in this article.

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Essential Web Design Stats for 2020 [New Research]

As people spend more and more time online, the role of the web designer has become increasingly crucial.
As a web designer, it’s your job to stay on top of new techniques, technologies, and tricks that continue to emerge at a phenomenal rate. Additionally, you also need to run your business — including finding clients, filing accounts, and potentially hiring and managing staff.

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TechBytes with Mayank Mishra, Head of Engineering at Contentstack

Could you tell us about your role and the team/technology you handle at Contentstack?
I am the VP of Engineering at Contentstack and lead our Engineering organization in India, which includes Product Innovation and Development, Project Management, Cloud Operations, Service Reliability, Security, QA, and docs.

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