Top 10 Digital Marketing Blog Posts of 2019
Published December 10, 2019
The year 2019 is coming to an end. We’re wrapping up our holiday shopping and preparing our out-of-office messages to spend time with friends and family.
shopping
Black Friday Brick-and-Mortar Sales Up 4.2% According to SpendTrend Data
Black Friday shopping at physical stores saw a 4.2% increase in sales compared to 2018, according to First Data Insights. The Black Friday 2019 SpendTrend Holiday Snapshot from First Data, now Fiserv, Inc.
Read Full StoryAmazon Advertising This Cyber Monday: Too Good an Opportunity to Miss
According to Amazon, last year’s Cyber Monday was the biggest shopping day event in history. It was part of a record-breaking holiday season that included Thanksgiving, Black Friday, and the weekend, i.e., the “Cyber Five.”
Marin’s ad management platform showed that during last year’s Black Friday weekend, clicks and ad spend were up in the US by 53% and 81%, respectively.
Survey: 52% Of Workers Will Shop Online While On The Job This Holiday Season; 44% Admit Productivity Takes A Hit
Phoenix, San Diego and Austin have the largest numbers of workers who said online shopping hinders productivity
The internet makes it easy to shop around the clock, and many workers will be shopping on the clock for the upcoming holidays.
How to Make the Most of Brick-And-Mortar During the Holidays
Predictions of a looming recession doesn’t seem likely to hinder holiday shopping this year. In fact, despite what some call “unprecedented uncertainty,” analysts say holiday shopping will increase by 5% compared to last year.
Read Full StoryHow to Maximize E-Commerce Conversion Rate by Enhancing User Experience.
The entire idea behind offering a better UX is to make shopping experience far more intuitive that leads to maximizing E-Commerce conversion rate. But when we talk of UX, we miss out on something called a User Journey. The fundamentals…
The post How to Maximize E-Commerce Conversion Rate by Enhancing User Experience. appeared first on Tatvic Analytics.
Data Mining in Retail Industry
Retail industry collects large amount of data on sales and customer shopping history. The quantity of data collected continues to expand rapidly, especially due to the increasing ease, availability and popularity of the business conducted on web, or e-commerce. Retail industry provides a rich source for data mining.
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