8 Examples of Influencer Marketing on TikTok

Since TikTok launched in 2017, marketers have been trying to wrap their minds around the odd-ball video platform. Now, many are realizing that the key to brand awareness might involve sponsoring influencer content on the app.
Why does this strategy make sense? There are a few great reasons why influencer marketing can be beneficial on a new or niche app like TikTok.

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How America Will Eat

There’s room to grow for companies trying to win with healthy foods in America. The billions in sales growth from fresh foods (+$4.6 billion), organics (+$925 million) and foods that support plant-based diets (+982 million) (1) can often be mistaken as signs of health-food saturation. But the reality is, consumers aren’t eating as well as they’d like to.

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Linking C++ and Python with Boost (Anaconda)

So this just a quick post, detailing a fix that I spent a good half day trying to get find. I’m currently working an idea for cool RL algorithms involving a bunch of agents living in an interactable world (think dwarf fortress, rimworld etc.), and I wanted to write the actual logic in C++ to get a speedup over the python interpreter.

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Google Measurement Partners: Trusted measurement solutions for the entire customer journey

We believe that measurement you can trust is critical for brands trying to understand the impact of their marketing. But as the customer journey has become more complex, measurement has become increasingly challenging. And while Google strives to build great solutions, some marketers prefer to rely on third-party measurement solutions.

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